Yes, it’s that time again --- time to get to know you, our readers. Last year's Reader Survey gave us a lot of insight into your reading and book-buying habits, which was so very helpful. At every meeting we attend with publishers, and in any conversation we have with authors, the lead question is “Who are your readers?” Also, people are always asking us about the specific habits of our readers, like the formats you are enjoying, the genres you love, and where you learn about books.
So we are doing a Reader Survey again this year to ensure that we have the latest information to share. At a time when a recent study said that only 16% of Americans read for pleasure, we want to hear from our readers who we KNOW are part of this very important group.