Mark Stevens
Biography
Mark Stevens
Mark Stevens is a bestselling author, CEO of MSCO, a results-driven management and marketing firm, and a popular media commentator on a host of business matters including marketing, branding, management, and sales. He is known for delivering business insights with blunt truths and unconventional wisdom.
Stevens’ firm, MSCO, represents a stellar roster of clients including Nike, Starwood, GE, Guardian Life, Intrawest, Estee Lauder, The MONY Group, Environmental Systems Products, and many others. Through integrated marketing campaigns, MSCO focuses on achieving real results for its clients, instead of awards that serve egos. Mark Stevens possesses an innovative and iconoclastic view of the business world, having served as a journalist and nationally syndicated columnist and in management positions at several global corporations. His incisive understanding of critical business issues is geared toward achieving extraordinary growth and success for his clients.
Stevens is an in-demand speaker at organizations from Nike and Oracle to the Culinary Institute of America. A frequent guest commentator, he lends his insights and opinions on a wide variety of topics, from Tom Cruise’s image (Fox News Channel/The Big Story with John Gibson) and Kate Moss’s personal crisis (New York Post/Page Six) to “Why Successful Business People Don’t Sleep” (New York Times) and how to “Be a Better Boss in 2007” (Forbes.com). Steven’s wildly successful blog, Unconventional Thinking, is in the top 1% of all published blogs (out of 95 million blogs). He has just launched a new blog focused on sales called Invisible Selling and is a regular guest blogger for Brandweek.com. He also serves as the digital PR blogger for PR News Online.
In his latest book, GOD IS A SALESMAN: Learn from the Master (Hachette Book Group USA/Center Street; January 2008), Stevens advocates transforming the current culture of sales from transactional and superficial to one based on faith, trust, and relationships. Based on the principles of the world’s great religions, Stevens delivers a life- and career-altering guide for anyone who sells anything --- and everyone sells something. The book reflects his own fervent faith.
“All of my life has been a journey toward God,” Stevens reflects. “I didn’t always know it. It wasn’t taught to me in classic fashion. I never set out in search of faith. But as I marched through the crucible of pain, of poverty, of tragic loss, of abandonment --- I never, ever felt anger or resentment or discouragement. I came to see, to feel, to believe deeply, that I was in the hands of God and that not only would I prevail over my challenges, but that with His strength and guidance I would also have an amazing life. He has served as my inner compass. He has guided me. He has blessed me with the greatest gift of all: a magnificent life.”
Stevens shook the marketing establishment with his Business Week bestseller, YOUR MARKETING SUCKS (Random House/Crown Business, 2003), and redefined the rules of management with YOUR MANAGEMENT SUCKS (Random House/Crown Business, 2006). He is the author of 24 business-related books including these bestsellers: THE BIG EIGHT; KING ICHAN; SUDDEN DEATH: THE RISE AND FALL OF EF HUTTON (a Wall Street Journal bestseller and Library Journal “Business Book of the Year”); and the enormously popular YOUR MARKETING SUCKS. Books by Mark Stevens have been published in the USA, UK, Ireland, Australia, New Zealand, South Africa, China, Germany, Spain, Japan, Russia, and Brazil.
Mark Stevens
